3-TIPS FOR SUCCESSFUL EVENT PROMOTION

THE "3" EVENT SYSTEM TECHNIQUE TO SUCCESS

This system has led me to produce national events, 

get major sponsors on board, 

and have a ton of fun in the process.

I have been so fortunate to work with amazing artists over time and to learn from the best!  People like Ken Kragen from "Hand's Across America" and "We Are The World Fame" who found his success in following the theory that when launching a brand, event, product, or a series, the best strategy is to plan 3-events over a relatively short period of time to get the most bank for your efforts.

Personally, the number "3" has always been a favorite number for me. It reminds me of the trilogy of birth, life, death; the father, son, holy spirit; the beginning, middle and end.  So when I read Ken's book years ago titled "Life is A Contact Sport", every page jumped out to say "Hey girl, you are doing some things right, so just keep doing them"

This theory set the stage now, after over 14 years of PeaceJourney.com trips and events, to create a series of activities: I have written a book to be published in the early summer, followed by a documentary to tell the stories arising from the book of little known American heroes, and an online music, poetry celebration scheduled in the fall.

Any one of these plans could take a long time, but when you put a plan in the context of self-imposed schedules and deadlines, and in the context of 3-things happening, it's amazing how the big world of whittles down to 3 very strategic and doable and doable focuses.

I took it even farther and decided that each 'event' needed 3-items to help promote it, so for instamce  the book's strategy is : get book sponsors,  create a blog talk radio show & find a distributor, develop a 2nd reason to buy (discounts and gift items) for people who sign up for the book and so on.

So many people believe in 6-degrees of separation.  I believe in "3" degrees of separation and that everyone I know at this point in my life through their network, knows whoever I need to know at any given time, so by again applying the value of "3" it helps me to focus in more closely to the people in my life I can ask to help and get results more quickly.

This system has led me to produce national events, get major sponsors on board, and have a ton of fun in the process.

So off to work I go….and if you are reading this and want to be a part of my success for our work at PeaceJourney.com (sponsorKIDS Charities), send me an email or comment here and I will do my best to reach out to you. Basically, celebrities, sponsors, musicians, songwriters, event planners, technology whiz kids and social media gurus---come and be part of the "3" system -- and we can make the world a better place!!!